INNONATION TV

DoubleYou

Thanks! Share it with your friends!

URL

You disliked this video. Thanks for the feedback!

Sorry, only registred users can create playlists.
URL


Added by TechTV in Israeli Company
1,083 Views

Description

DoubleYou platform knows how to connect to any existing mobile game and make it a challenge between friends: Who gets the better score in the next 24 hours? Who gets to the higher level within 3 tries? DoubleYou (www.mydoubleyou.com) turns every personal casual game into a social competitive experience, sharing the games and the fun that comes with them. Currently game developer/publisher pays ~$2-10CPI (Cost per Install) while the LTV (Life Time Value) is $1.57 on average… DoubleYou could partner with game publishers and games analytics providers in order to greatly improve those numbers (40B market). - Games sharing with friends - Increased Loyalty and usage frequency as of social interaction with friends - Awakening of dormant gamers (currently done by retargeting) All in all DoubleYou could share the game download monetization while increasing the LTV per gamer.

Post your comment